Cause Marketing & Your Business

Videos discussing business that do not fit in a more refined area.
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Lany Sullivan
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Cause Marketing & Your Business

Unread post by Lany Sullivan » Sat Apr 09, 2016 11:40 pm

Many business owners and people in general support some cause or charity. It's a natural thing to want to support the things that you love and believe in even though they may not be your business focus. Philanthropy is definitely a huge plus in business. I know many businesses that support a variety of charities of cancer, animals, women's health and more. There are tons of charities and organizations that needs support and would be happy to partner with businesses like yours.

Vincent Messina walks through why your business should invest in a cause, where the win-win is and how to approach different charities in the first place. If you don't currently support a cause, think about the things that you like or want to support or think about injustices that bug you and figure out how you can support it. The other option is to look at charities and causes in your local community that you can support, sometimes those can be easiest to approach since you both are supporting your local community in the end.

https://youtu.be/nD1CJu1ZSbQ


Lany Sullivan
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