I found this information so valuable for anyone who is trying to build new, rebuild or maintain their website. As someone who does not have the expertise, I find resources like this super helpful. I've met lots of web developers and designers, but none have this comprehensive, step by step workbook to help you define what you want your website to look like.
As a marketing professional, I love this. Just like in marketing when we need to understand a client's needs, target demographic, goals, etc, etc...so does a web developer need to know similar information to be able to build a website that represents you and your business accurately.
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